Over the previous couple of weeks some native SEOs are reporting bizarre drops of their Google Search Console Search Analytics experiences for Google My Enterprise profiles that use UTM code monitoring. Pleasure Hawkins stated for a few of her shoppers, they’re noticing “huge drops in impressions & clicks for the URL we use in GMB that uses UTM codes.”
She posted about this within the Native Search Boards and I heard Glenn Gabe ask Google’s John Mueller about this a pair weeks in the past.
Hey @JohnMu ! Any concept if impression & avg. place calculation was modified in GSC lately for native outcomes? As of 13.01. we’re seeing all native (maps, native pack, information panel) URL impressions drop dramatically. Clicks, nevertheless stay advantageous! 🤔 pic.twitter.com/f92gaXcaS2
— Izzi Smith (@izzionfire) January 23, 2019
I used to be in a position to ask John concerning the bizarre situation in GSC final night time for native listings utilizing utm codes, & their impressions dropping off a cliff. Appears that GSC will transfer these impressions to the *canonical* urls. I’d monitor over the following week or two & see how issues change. https://t.co/HqAnf1WRoO
— Glenn Gabe (@glenngabe) January 25, 2019
However the issue nonetheless appears to be a problem for a lot of of those customers and native companies.
The one excellent news is that this appears to be only a reporting situation and never a rating situation. Rankings and actual site visitors to the websites have probably not been impacted however the experiences in Google Search Console present large dips.
Once more, nonetheless unsure precisely what’s going on however there are points being reported extensively throughout the Native Search Boards and social media.
Discussion board dialogue at Native Search Boards.